Lifestyle property needs lived understanding.
Elizabeth brings the strategy behind it.
Elizabeth O’Brien understands it from within. As resident of the Southern Highlands and South Coast, Elizabeth lives the lifestyle she represents -on a working farm with her family, where horses, cattle breeding and rural living are part of everyday life.That lived experience is matched by rare strategic and commercial depth. Before founding Willu Prestige Property - where she achieved multiple record sales and more than $250 million in rural estate transactions - Elizabeth held senior executive roles as Founder & CEO of The Real Estate Ad Network and COO of Onthehouse.com.au (ASX: OTH).Elizabeth has been awarded:
- REB Newcomer of the Year (2019)
- REB Online Rising Star (2024)
- NSW Top 50 Women in Real Estate (2022). For vendors, this combination matters. Elizabeth understands the lifestyle buyer intuitively, while applying executive‑level strategy to how a property is positioned, prepared and taken to market. Her track record includes the record sale for postcode 2159 in Sydney’s prestige Hills District, a result shaped by precise positioning, meticulous preparation and honed negotiation skills.For owners of premium estates, rural retreats and lifestyle homes across the Highlands and South Coast, Elizabeth delivers campaigns grounded in lived understanding, strategic relationships, excellence in marketing execution, disciplined process and the quiet confidence prestige property demands.
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